Welcome to the Nordic+ Pavilion E5!
The Nordic+™ Pavilion has long been the key gathering place for Nordic mobility and transport professionals. This year, we are excited to bring together Nordic+™ ITS organizations alongside Connekt, the leading ITS organization from the Netherlands, for a dynamic collaboration.
Join us at E5 to connect, innovate, and shape the future of intelligent transport!
The ITS European Congress 2025 in Seville will focus on “Clean, resilient and connected mobility”. The theme addresses the urgent need for transport solutions that are sustainable, adaptable and technologically integrated. As cities grow and demand increases, the importance of a cleaner environment, resilience to disruptions and seamless connectivity becomes clearer.
See pictures of the much-praised Nordic+ pavilion at ITS World Congress Dubai
Nordic+ pavilion E5 program
The Nordic+ pavilion connects companies, start-ups, authorities, academia and research throughout the Congress. Visit and be prepared for pitches, side events and networking!
Reading timetable:
- The events marked in dark blue is own event “Smart Mobility Summit of CITIES & REGIONS”. The event will not take place in the Nordic+ pavilion.
- The events marked in light green have been selected to showcase other events at ITS World Congress. See the link to find out what the session is about, who is speaking and where it will take place (the selected links are all Nordic+ pavilion members participating in the events). The sessions will not take place in the Nordic+ pavilion.
- In dark green are the events on the ITS World Congress schedule. The events might influence the timetable of the Nordic+ pavilion.
- All events taking place in Nordic+ pavilion is without background colour wit mark ➕.
- Monday
- Tuesday
- Wednesday
MONDAY 19 MAY
Nordic+ E5 | Program |
---|
8.30 – 13.00 | Smart Mobility Summit of CITIES & REGIONS |
10.00-10.30 | Coffee break |
10.00 – 11.00 | Nordic+ at ITS Arena | Nordic+ Response to automation. From pilots to practical deployment. |
Jenny Simonsen, Nordic+, Moderator |
Johannes Mossov, Auve Tech MiCa Shuttle |
Tuulia Haveri, Dimecc/VAMOS Ecosystem |
Jon Leon Ervik, Norwegian Coastal Administration |
Christina Nicolaisen, NPRA |
12:45 – 14:00 | Lunch |
13.30 – 14.30 | Nordic+ ➕ |
Launch of Nordic+, Jenny Simonsen, Nordic+ |
Women in ITS |
How to speed up investment into mobility innovation in Europe, Sampo Hietanen, Aspectu, Laura Eiro, Director General of the Data, Safety and Security Department, Ministry of Transport and Communications |
13.00 – 14.00 | SIS 9 Unifying Traffic Data for NAPs, Mobility Data Spaces and Smarter Mobility, Edgars Starkis, Fits Traffic |
16.15 – 18.30 | Opening Reception / Welcome reception |
17.00 – 18.30 | Nordic+ pavilion opening reception ➕ |
Welcome, Marko Forsblom & Hanne Breivik, Nordic+ |
Finland’s Ambassador to Spain, Her Excellency, Sari Rautio Norway’s Head of Mission, Chargé d’Affaires a.i., Ms. Anne Heidi Kvalsøren Sweden’s Ambassador to Spain, His Excellency Per-Arne Hjelmborn |
Nordic+ pavilion partners introduce themselves |
Drinks & networking |
TUESDAY 20 MAY
Nordic+ E5 | Program |
---|
9.00 – 10.00 | Plenary 2 Resilient by Design – Shaping a Competitive Mobility Value Chain – Laura Eiro |
10.00-10.30 | Coffee break |
10.00 – 11.00 | Data sharing and analytics ➕ |
Building a resilient RTTI ecosystem: A 5-Star Approach to Quality Assessment, Stéphanie Chaufton, TISA |
Data-driven smart services for people – utilizing digital identities, MyData, smart ticketing and routing in travel chains, Toni Lusikka, VTT |
Digital Traffic Management – Pretrip & Ontrip, Wouter Giesen, TripService |
The Digital Product Passport – How to leverage DPP beyond compliance to create value for Clean Mobility, Jutta Karjalainen, Tietoevry Create |
Data-driven traffic services – Scaling proven solutions through ecosystem cooperation, Kimmo Ylisiurunen, Fintraffic, Traffic Data Service Cluster |
Integral Mobility Planning with a Predictive Digital Twin in Amsterdam, Bart Vuijk, Scenexus |
10.30 – 11.30 | SIS 16 Accelerating connected services deployment: insights & strategies from UK & Finland – Ville Kilpiö, Ramboll Finland, Risto Öörni, Traficom |
10.30 – 11.30 | SIS 20 EU large-scale CCAM projects: lessons learned & scaling challenges – Jenny Simonsen ITS Norway |
10.30 – 11.30 | SIS 22 Collaborative solutions for sustainable last-mile logistics – Satu Innamaa, VTT |
10.30 – 11.30 | SIS 31 Agile Traffic Management 2.0: Steering the Shift to Greener, Smarter Mobility, Piotr Bardadyn Fits Traffic |
12:45 – 14:00 | Lunch |
13.30 – 14.30 | Cooperative, connected, and automated mobility ➕ |
Smart bus depot, Tuulia Haveri, Dimecc/VAMOS Ecosystem |
Collaborative innovation in mobility – funding opportunities, Nina Egeli & Hege Guttormsen, Nordic Innovation |
C-ITS development in Finland, Anna Schirokoff or Risto Öörni, Traficom |
How to solve the challenges of sharing real-time transport data across diverse sources and nationalities, Kenneth Sørensen, Gjermund Jakobsen, Norwegian Public Roads Administration |
eFTI, easy implementation to member states, Teemu Heikura, Fintraffic |
Looking for a strategic partnership in the Arctic?, Marius Chramer, Troms County Council |
AI is making our roads smarter, safer, and more efficient – Nicholas Hamblin, Tietoevry Create |
15.30 – 16.30 | Smart and digital cities | Maritime ITS ➕ |
Urban Strategy: SimCity for Professionals, Bart Vuijk, Scenexus |
Smart passage on narrow roads In Arctic region, Hans-Ivar Olsson, Triplesign System AB |
Mobilly – mobility payments, Ģirts Slaviņš, Mobilly |
How Can Data-Driven Decision Making Enhance City Wellbeing?, Gints Jakovels, LMT |
Using AI for safe and efficient maritime transport, Jon Leon Ervik, Norwegian Coastal Administration |
Reinventing waterways – introducing the Hyke Shuttle, Kristine Fjetland, Hyke AS |
16:00 – 16:30 | Coffee break |
16.45 – 17.15 | Traffic Authorities Nordic panel ➕ |
Nordic+ and Transport Authorities. Cross-Border data in tomorrow’s Transport and Mobility Landscape |
Director General of the Data, Safety and Security Department, Ministry of Transport and Communications, Finland, Laura Eiro |
Head of Road Service, Icelandic Road and Coastal Administration, Iceland, Einar Pálsson |
Business Developer Road and Transport Data, Statens vegvesen, Norway, Gjermund Jacobsen |
Senior Advisor ITS, Swedish Transport Administration, Sweden, Anna Johansson Jacques |
16.45 – 17.45 | SIS 50 Building a resilient RTTI ecosystem: 5-star quality assessment, TISA – Traveller Information Services Association Stephanie Chaufton, TISA |
18.30 – 22.00 | NORDIC+ Night “Garden Party” (Attention transition to Nordi+ Night event. Take advantage of the organised transport.) |
WEDNESDAY 21 MAY
Nordic+ E5 | Program |
---|
10.00-10.30 | Coffee break |
10.00 – 11.00 | Next-level traffic management ➕ |
Smart bus depot, Tuulia Haveri, Dimecc/VAMOS Ecosystem |
Artificial Intelligence to foster safe and environmentally friendly Road Transport, Edgars Starķis / Piotr Bardadyn, WeAreDots, SIA |
METR – Machine readable traffic rules and regulations. Status of the ongoing work in Norway, Norwegian Public Roads Administration, Kjersti Leiren Boag |
How Can Data-Driven Decision Making Enhance City Wellbeing?, Gints Jakovels, LMT |
Road User Charging for the mass market (Tag4All), Ola Martin Lykkja, Q-FREE |
10.30 – 11.30 | SIS 23 Efficient and sustainable freight by optimised waterborne transport – Olli Soininen, Fintraffic, Pirkka Frosti, IOXIO, Hanne Breivik ITS Norway, Alv Øidvin ITS Norway |
11.54 – 12.45 | TP 21 Better traffic management for all users – Juho Kostiainen, VTT |
12.45 – 14.00 | Lunch break |
13.00 – 14.00 | Cooperative, connected, and automated mobility ➕ |
Control system for Flexible Traffic flow in Environmental Zones, Hans-Ivar Olsson, Triplesign System |
Advancing DSRC and ALPR technology in new commercial contexts, Marco Sinnema, Q-FREE |
Data-driven smart services for people – utilizing digital identities, MyData, smart ticketing and routing in travel chains, Toni Lusikka, VTT |
16.30 – 17.15 | Closing Ceremony |
ITS European Congress 2025 Seville in short
What: ITS European Congress 2025 Seville.
When: 19th-21th of May 2025.
Where: FIBES Convention centre, Sevilla, Spain.
Nordic+ Pavilion location: Booth E5
Nordic+ Night “Garden Party 20.5.2025″: Nordic+ Night – A garden party in Seville
Nordic+ Garden Party

Interested to visit at the Nordic+ Pavilion?
If you are interested in visiting on the Nordic+ Pavilion at the ITS European Congress 2025 in Seville or would like more information, please contact Jenny Simonsen at jenny.simonsen@its-norway.no or your contact person at your local ITS organization!

Connect with organisations at the pavilion

Auve Tech
“Autonomous shuttles for more flexible public transportation”
Tõnis Oppi, Auve Tech
tonis.oppi@auve.tech
+372 5309 7576
www.auve.tech

Business Tampere
“Your Business. Our Passion”
Jari Ikonen, Business Tampere
jari.ikonen@businesstampere.com
+358 500 456 636

CGI
“Insights you can act on”
Kimmo Palletvuori, CGI
kimmo.palletvuori@cgi.com
+358 40 8684 245
Antti Haikkola, CGI
antti.haikkola@cgi.com
+358 40 7676 138

Connekt – ITS Netherlands
“The network for sustainable mobility and logistics in the Netherlands. We drive innovation through collaboration, knowledge sharing, and impactful projects.”
Marije de Nijs, Connekt – ITS Netherlands
denijs@connekt.nl
+31 15 251 65 65
connekt.nl

Fintraffic
“Safe, smooth and environmentally friendly mobility in Finland”
Janne Lautanala, Fintraffic
janne.lautanala@fintraffic.fi
+358 407725355
https://www.fintraffic.fi/en

Fits Traffic
“Smart traffic data for agile cities”
Edgars Starķis, Fits Traffic
edgars.starkis@fitstraffic.com
+37126371079
Piotr Bardadyn, Fits Traffic
piotr.bardadyn@fitstraffic.com
+48 663 205 249

Hyke
“The future of urban mobility”
Bo Mikael Linnander, Hyke
mikael@eker.no
+47 9283 2422

ITS Danmark
Søren Sørensen
sos@itsdanmark.dk
Telefon: +45 20 42 05 12
www.itsdanmark.dk

ITS Estonia
Lili Kuusk
lili.kuusk@itl.ee
+37 25 85 42 008
https://its-estonia.com/

ITS Finland
“Our goal is to build a smooth, safe and environmentally friendly future”
Alex Gyllenbögel
alex.gyllenbogel@its-finland.fi
+358 40 50 02 070
https://its-finland.fi/

ITS Iceland
“Smart transport”
Lilja G. Karlsdóttir
lilja@vsb.is
+354 84 59 966
https://its-island.is/

ITS Latvia
Valts Murāns
valts.murans@itbaltic.com
+371 29 27 65 05
https://www.itbaltic.com/

ITS Norway
“Smarter, safer, and more sustainable transport”
Jenny Simonsen
jenny.simonsen@its-norway.no
+47 95 84 50 55
www.its-norway.no

ITS Sweden
Samuel Henningsson
samuel@mayflykonsult.se
+ 46 73 39 99 954
https://its-sweden.se/

Latvijas Mobilais Telefons
“Intelligent Vision for Smarter City”
Gints Jakovels, Latvijas Mobilais Telefons
Gints.Jakovels@lmt.lv
+37129248447

Mobilly
“Empowering cities through effortless digital payments”
Ģirts Slaviņš, Mobilly
girts@mobilly.lv
+371 29407173

Nordic Innovation
“Transforming mobility through Nordic collaboration”
Nina Egeli, Nordic Innovation
n.egeli@nordicinnovation.org
+47 97520537
https://www.nordicinnovation.org/

Norwegian Coastal Administration
“Responsible for safe, efficient and sustainable maritime transport”
Jon Leon Ervik
jon.leon.ervik@kystverket.no
+47 91681538
https://www.kystverket.no/

Q-Free
“The Prime Mover in Intelligent Traffic Solutions”
Vegard Thomassen,Q-Free
vegard.thomassen@q-free.com
+47 994 37 887
https://www.q-free.com/

Scenexus
“Scenexus, the newly created TNO spin-off, is presenting Urban Strategy, the world’s fastest predictive digital twin for integral urban planning.”
Bart Vuijk, Scenexus
E-mail: bart.vuijk@scenexus.com
+31 (0)646966014
https://www.scenexus.com

SWH Sets
“Smart Mobility Data Solutions”
Aivars Lokmanis, SWH Sets
aivars.lokmanis@sets.lv
+371 26333512

City of Tampere
“Sustainable and intelligent transport system utilizing digitalization and intelligent transport solutions”
Mika Kulmala, City of Tampere
mika.kulmala@tampere.fi
+358 503826455
https://www.tampere.fi/en

Tietoevry
“Moving forward by leaving something better behind”
Esa Järvinen, Tietoevry
esa.r.jarvinen@tietoevry.com

TISA
“A world where traffic and travel information is 100% correct, 100% of the time on all roads”
Stephanie Chaufton
s.chaufton@tisa.org
https://tisa.org/

Traficom
“Traficom – transport and communication services for you”
Anna Schirokoff, Finnish Transport and Communications Agency Traficom
anna.schirokoff@traficom.fi
+358 40 7515 343
https://www.traficom.fi/en

Tripservice
“Better informed, together!”
Wouter Giesen, Tripservice
Wouter@tripservice.nl
+31 ( 0)543 490 088
https://www.tripservice.nl/en/

Triplesign
“Triplesign Solar VMS – an ITS tool for sustainable traffic management of smart cities”
Malika Svensson
malika@triplesign.com
https://www.triplesign.com/

Troms fylkeskommune
“Looking for a strategic partnership in the Arctic?”
Marius Chramer, Troms County Council
marius.chramer@tromsfylke.no
https://www.tromsfylke.no/

VAMOS
“Innovation cluster for autonomous mobility in smart spaces”

VTT Technical Research Centre of Finland
“Beyond the obvious”
Eetu Pilli-Sihvola, Lead, Future mobility and cities, VTT
eetu.pilli-sihvola@vtt.fi
+358407401857
https://www.vttresearch.com/en