From Data to Decisions: NEMU × InformNorden highlights

Oslo 27-28.October – Nordic+ brought the NEMU conference and InformNorden (Kollektivkonferansen) together to move “roam-like-home” mobility from slides to practice. At the NEMU conference, mobility enthusiasts worked hands-on, on barriers, standards and the next steps for roaming across the Nordics. We explored what’s already public cross-border, the first learnings from using open mobility data across…

Oslo 27-28.October – Nordic+ brought the NEMU conference and InformNorden (Kollektivkonferansen) together to move “roam-like-home” mobility from slides to practice.

At the NEMU conference, mobility enthusiasts worked hands-on, on barriers, standards and the next steps for roaming across the Nordics. We explored what’s already public cross-border, the first learnings from using open mobility data across countries, how a pan-Nordic open travel planner can benefit public transport, what’s emerging in open standards and EU regulation, what others will need to join the MaaS roaming concept, and the practical steps towards “roaming like home” for MaaS by 2030. This was a hybrid event (Oslo + online) while digital access worked well, the workshop and networking were strongest on site.

at InformNorden (Kollektivkonferansen) the panel had presentations about:

  • NEMU (Søren Sørensen): Cross-border “roam like home” mobility—one app, any country, one journey.
  • It’s Tomorrow (Bernt Sverre Mehammer): Telecom data revealing real travel patterns to redesign public transport, not just timetables.
  • HSL (Tuomas Savikangas): Service design + data + AI reshaping everyday public transport in Helsinki.
From left: Jenny Simonsen ITS Norway, Søren Sørensen ITS Danmark, Tuomas Savikangas HSL, Bernt Sverre Mehammer It’s Tomorrow

Across both days, three messages stood out:

  • Start with user needs and place-based planning; then align operations, ticketing and regulation.
  • Build on trusted, interoperable data and applied AI; privacy and governance are prerequisites for scale.
  • Break complexity down step-by-step: common models, shared tools, clear incentives—and the courage to scale what already works.

Watch & materials

What’s next

This discussion doesn’t end here. New data opens new doors when public transport planning must adapt to new mobility solutions as Bernt Sverre Mehammer reminded us. Nordic+ and the NEMU project (financed by Nordic Innovation) will keep convening partners to turn cross-border data and standards into everyday, door-to-door improvements.

Follow Nordic+ and the NEMU project for upcoming sessions—and subscribe to our newsletter for invitations and deep dives.

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